How to Get Busy Influencers to Share Your Stuff

How to Get Busy Influencers to Share Your Stuff

One of the questions I’m constantly asked is, “How do I get influencers to help me?” This blog post will outline approaches that work with true “influencers”–people who can single-handedly make or break a product launch.  I’ve been fortunate to interact with hundreds of such people since 2007. (If you’re more interested in pitching big …

Andrew Zimmern on Simple Cooking Tricks, Developing TV, and Addiction (#40)

Andrew Zimmern on Simple Cooking Tricks, Developing TV, and Addiction (#40)

“Please be a traveler, not a tourist. Try new things, meet new people, and look beyond what’s right in front of you.” – Andrew Zimmern Andrew Zimmern is a world-class chef, television host and producer, writer, and — at the end of the day — teacher. You’ve probably seen his shows Bizarre Foods or Dining with Death. In 2010 and 2013 …